• Channel 4 “Top Boy – Your Cut”

You know Top Boy? That Channel 4 drama documenting gritty, gangland life in London? It seems fitting that this award-winning, critically acclaimed show is actually the project that started Super natural. On one bleak morning in 2011, whilst navigating the pitfalls of living in a crime filled area and trying to stay one step ahead of the law, Paul popped into 4Creative for a few days to design and build the digital campaign for the first series of Top Boy. So successful was it that here we are many moons later continuing to work closely with 4Creative. As we always say, the proof’s in the pudding. This pre-launch campaign for Top Boy Series 2, although standard media, really pushes the envelope for what’s possible in a 40kb file size. This time around, we used Flash Player 10 and its handy z-rotation. All in all, we flipped the clip or something…

  • Categories : Ads
  • Date :   November 2013